An Educational Nonprofit that was born after the earthquake of 2017 in Manta, Ecuador, as a solution to fight poverty by providing knowledge, experiences, and tools to small business owners to overcome the economic consequences in their communities.
From 2017 to 2023, Misión Ecuador trained 1000 entrepreneurs from different regions of the country, offering scholarships to a 10-day intensive learning retreat in high-end conference spaces.
Role: Research, Branding, Creative & Art Direction, Nationwide Launch Campaign Leader, UX/UI, Video.
Year - 2020
Project - misionecuador.org
The challenge
In 2020 during the global pandemic, inequity and poverty threatened Ecuador with thousands of people losing their jobs and having to face an economic recession.
I was called to help create an online solution to achieve a nationwide campaign that would reach thousands of people and convert 350 SMB owners into new scholarship recipients.
The solution
I proposed my e-learning product: Mango Class. A simple, scalable, and customizable LMS based on the OpenEdx architecture and on an AWS cloud-powered environment.
Mango Class is an interactive digital experience that meets new standards for the country and Latin American educational demands during the lockdown.